Video: BMW 1 Series M faces off against Audi TT RS on track

Source:  Autoblog.com via Motor Sport Magazine

The crew from Motor Sport Magazine took the time to pit the BMW 1 Series M Coupe against a fitting rival – the Audi TT RS. The two German sports coupes go fender-to-fender on track, and thanks to a few well-placed video cameras, we get to ride along for the action. There's plenty of tail-wiggling glory from the smallest of the M family, but the TT RS seems more than capable of keeping the pace. With 340 horsepower to the 335 ponies of the TT RS, the 1 Series M Coupe has a slight power edge, but with all four wheels pulling in the Audi, the two are fit rivals.

While the video doesn't actually capture any legitimate competition, it's still fun to watch – and hear – these two pint-sized bruisers frolic around in a semi-controlled, off-street venue. We just wish it was us behind the wheel. 

The BMW X3 Difference Event at Keeler BMW

EXPERIENCE THE DIFFERENCE WHEN THE BMW X3 TAKES ON THE COMPETITION

You're invited to an impressive comparison event between the X3 and its competitors. It's an experience that will have you talking for weeks to come. Get behind the wheel of an exhilarating all-new BMW X3 SAV. and then, at the same event, get behind the wheel of one of its competitors - and experience the difference. As our thanks for participating in The BMW X3 Difference Event, you'll receive a complimentary gift with the purchase or lease of an all-new 2011 BMW X3.

Experience firsthand the all-new BMW X3, completely redesigned from the ground up. You'll feel how the smooth power of a BMW engine, harnessed by the efficient 8-speed automatic transmission, stacks up against the competition. You'll discover how xDrive, BMW's intelligent all-wheel-drive system, helps keep you in control in virtually any conditions. To top it all off, you'll enjoy the X3's beautifully crafted interior and comfortable seating for up to five adults, with an additional 26 cubic feet of cargo space. It's all part of this incredible one-day-only driving event.

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Date:  April 2, 2011

Time: 9:30 AM - 4:30 PM

Location: Keeler BMW

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BMW Billboard Placed Above Audi Hong Kong Dealership

A huge BMW billboard has been placed above Audi of Hong Kong just recently. If you remember, BMW and Audi battled it out with a “billboard-war” about a year ago ending with a BMW M3 “checkmate” billboard and Audi’s “check your luxury badge” response. Now after a year, the games seem to have sparked again making it a Hong Kong Audi dealership.

Audi wants fans to respond to BMW’s famous billboard

Talk about letting things go….instead of taking this like real men, the folks at Audi decided to “strike back” after they literally got owned by the now famous “Checkmate” billboard put up by Santa Monica BMW.

The famous billboard went up a few days ago and it has been since then taken down since the space was billboard space was rented for two weeks only. The “BMW M3: Checkmate” slogan spread all over the internet within hours after it was put up and it was the most viewed article ever on our blog as well. (Digg count stopped at 3,500 votes).

So, Audi, instead of letting this one go, they decided to ask their fans for help and created a Facebook page where users can submit their own version of the billboard. Sometimes it’s OKAY to let things ago, especially since Audi has been poking at BMW for months now, starting with the Meet the Beckers video series and then the Superbowl Ad.

You can’t win it all Audi and that chess game ended two days ago!

Here are some “attempts” at being funny. The first one is an official Audi billboard, the others are just photoshoped.