Full Speed Ahead for Keeler Motor Car and Fingerpaint Marketing

Saratoga Springs, NY – Fingerpaint (http://fingerpaintmarketing.com) has been named agency of record for Keeler Motor Car Company, headquartered in Latham, New York.
For more than 40 years, Keeler Motor Car Company has been providing the Capital Region with new, used and certified pre-owned Honda, Mercedes-Benz, BMW, MINI, Sprinter and smart vehicles, as well as service in the Keeler Collision Center. The dealership is widely known for its dedication to quality and customer care for these premier brands and its community involvement. Keeler is a strong supporter of local institutions and charitable organizations including the Regional Food Bank of Northeastern New York, Albany Medical Center and the Children’s Hospital at Albany Medical Center, Capital Repertory Theatre, the Times Union Center and Proctors.

As agency of record, Fingerpaint will manage Keeler Motor Car Company’s TV, radio, outdoor and print communications, as well as provide marketing support for its community outreach efforts.
“At Keeler Motor Car Company, we believe in interactive, personal and lasting relationships with our customers and surrounding communities,” said Maria Dunning, the dealership’s general manager. “Teaming with Fingerpaint is a natural fit. We know they will bring an energetic, fresh approach to our marketing and outreach efforts.”

“Keeler Motor Car Company is the area’s premier automobile dealership and an integral part of the Capital Region,” notes Ed Mitzen. “Fingerpaint has long admired the company’s enthusiasm, spirit and commitment to community. We are very excited to work with them.”

Fingerpaint is a strategic and creative advertising agency committed to original thinking and uncommon collaboration. Experienced and energetic. Employee-owned and inspired. fingerpaintmarketing.com

 Keeler Motor Car Company is an Albany area automobile dealership conveniently located at 1111 Troy-Schenectady Rd., Rt. 7 in Latham NY.  Keeler Motor Car sells and services new, used and certified pre-owned award-winning vehicles to the surrounding communities of Albany, Schenectady, Niskayuna, Troy, Clifton Park, Rensselaer and Saratoga Springs.  Keeler Motor Car Company provides its customers with New, Used and Certified Pre-Owned Honda, Mercedes-Benz, BMW, MINI, Sprinter, smart and Keeler Quality Pre-Owned Center vehicles.

Keeler Motor Car proudly sponsoring the Tire Rack Street Survival at the Saratoga Automobile Museum

Keeler Motor Car Company is a proud supporter of the upcoming Tire Rack Street Survival® event at the Saratoga Autmobile Museum in Saratoga Springs, NY (located in the Saratoga Spa State Park)  on June 15, 2013.  This "hands-on" driving experience teaches real-world situations! Tire Rack asks that you use your own car to teach you about its handling limits and how you can control them. The students will become more observant of the traffic situation they find themselves in. They will learn to look far enough ahead to anticipate unwise actions of other drivers. As the students master the application of physics to drive their cars, they will make fewer unwise driving actions themselves. They will understand why they should always wear their own seatbelts, and why they should insist that their passengers wear seatbelts, too.

It's about more than driving - it's about LIVING!

All Schools $75.

See our FAQ page at: www.streetsurvival.org/frequently-asked-questions.php
Any questions after reviewing the FAQ page call Bill Wade, National Program Manager, @ 502-649-4871 (8 am - 8 pm EST)

To register for this event please click here.

Honda Named Most Trusted Brand, Best Value Brand and Best Overall Brand by Kelley Blue Book

Keeler Honda is proud to announce that Honda has been named "Most Trusted Brand" for the 2nd year in a row and "Best Value Brand" the for the 3rd consecutive year by Kelley Blue Book.  You can find all of our Honda inventory by going to www.keelerhonda.com or by visiting Keeler Honda at 1111 Troy-Schenectady Rd. in Latham, NY.

Keeler Motor Car is proud to announce its involvement in the Drive For Kids Event.  Keeler Motor Car Company will donate $25 for each test drive now through May 3rd, 2013, with proceeds going to the Children's Hospital at the Albany Medical Center.

Please make sure to stop in for a test drive....it's for a fantastic cause.  You can check out which car you want to take a spin on by visiting us at www.keeler.com.  

All-new 2013 Honda Accord Coupe Earns Highest Safety Ratings in Midsize Class 2013 Accord Coupe joins Accord Sedan in earning 5-Star Overall Vehicle Score from NHTSA; all Accord models now boast top overall NHTSA and IIHS safety ratings

[source:  American Honda]
The completely redesigned 2013 Honda Accord Coupe has earned the highest available safety rating – a 5-Star¹ Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA).
The 2013 Accord Coupe is the only vehicle in its class to earn a NHTSA 5-star Overall Vehicle Score and Insurance Institute for Highway Safety (IIHS) TOP SAFETY PICK+ rating with GOOD ratings in all test modes. For model year 2013, all tested Honda models have earned a TOP SAFETY PICK or TOP SAFETY PICK+ rating from the IIHS (only the Civic Coupe, FCX Clarity and Fit EV have not been tested).

"The Honda comprehensive approach to vehicle safety is validated by these top-level safety ratings," said Art St. Cyr, vice president of product planning and logistics at American Honda. "The 2013 Honda Accord truly excels in all areas, delivering the best overall safety ratings, while also providing exhilarating performance, outstanding comfort and top-class fuel economy."
The Accord Coupe earned the 5-star Overall Vehicle Score by garnering a 5-star rating in each seating position in the New Car Assessment Program (NCAP) frontal, side-barrier, and side-pole crash test categories, as well as a 5-star rollover rating. The 2013 Coupe joins the Honda Accord Sedan in earning an Overall 5-Star Safety Rating under NHTSA's testing.

In addition to its NCAP 5-Star Overall Vehicle Score designation, the 2013 Honda Accord Sedan is the only car in its class to earn a GOOD rating in all IIHS test modes, including the Institute's aggressive, new small overlap frontal crash test. Under the IIHS' testing program, the new small overlap frontal crash test—sometimes called a "narrow offset" test—is designed to replicate what happens when the front corner of a vehicle collides with another vehicle or an object such as a tree or utility pole at high speed.

Beginning with the 2013 Honda Accord, Honda is applying the second generation of the Honda Advanced Compatibility Engineering™ (ACE™ II) body structure to its models. This reinforced frontal structure further enhances frontal crash energy management through a wider range of offset and oblique collision modes.

Keeler Honda President's Day Celebration!

Keeler Honda is celebrating President's Day!!  Stop in to Keeler Honda or visit us online at www.keelerhonda.com to see our entire inventory! 

Save the Date - The Keeler Motor Car 6th Annual Indoor Used Car Sale!

Keeler Motor Car Company's 6th Annual Indoor - yes, Indoor - Sidewalk Sale is back! Once again, we'll have hundreds of New and Pre-Owned vehicles available under one roof at special event pricing.

Come in out of the cold to Keeler Motor Car Company in Latham on Rt. 7 Saturday, March 2nd and Sunday, March 3rd to browse our 40,000 square foot facility packed with imports and domestic cars, trucks, SUVs, SAVs and even convertibles. We'll have astounding offers available, including:

• Vehicle pricing beginning under $10,000
• $8,000 off all remaining 2012 Honda Crosstours
• Finance rates as low as 0.9% on 2009 and 2010 MINI NEXT Certified vehicles or a credit of up to $350 per month for the first 3 months*
• Rates as low as 0.99% on select Certified Pre-Owned Mercedes-Benz models up to 36 months
• 1.9% financing on Certified Pre-Owned Honda vehicles up to 36 months
• Special Lease and Finance programs on the newest addition to the Keeler Motor Car family, Sprinter vans
• Live remotes from KISS 102.3, PYX 106, and ROCK 100.9
• Door prizes - 2 tickets to Les Misérables at Proctors and an Apple iPad (must register to win)**

All of our vehicles are inspected by Keeler Motor Car Company, which provides over 40 years of auto buying integrity.